B2C · Residential construction
A Lowcountry outdoor living specialist, rebranded and relaunched as Peak 6 Builders.
The story
Peak 6 had earned a strong reputation in the Lowcountry building the outdoor spaces coastal homeowners love: screened porches, outdoor kitchens, covered patios. They were the team for that.
But after earning a builder's license, Peak 6 was ready to take on custom homes, remodels, and additions. The problem: nobody knew. There was no marketing, no website built for lead capture, and a brand name that told the wrong story.
The challenge
Renaming and repositioning a business is risky. Peak 6 Outdoor Living had real equity in the area. Shifting to Peak 6 Builders meant rebuilding the brand, the website, and the entire marketing system from scratch, without losing the credibility already earned.
At the same time, campaigns needed to attract higher-value leads for new builds, remodels, and additions, not just outdoor living spaces.
The numbers
in closed jobs traced to our marketing in the first 90 days.
in qualified pipeline generated.
qualified form leads in 2026.
Overview
Campaigns are optimized monthly, targeting is refined, and landing pages are built out to match each service line. The goal is simple: make Peak 6 Builders the name that comes up when someone in the Lowcountry is ready to build or remodel. We're not there yet. We're getting there.
Timeline
Foundation first. Before a single ad went live, a new website launched under the Peak 6 Builders brand with consistent positioning and proper lead capture. Google Ads, GA4, Google Search Console, Google Business Profile, and JobTread CRM were all connected, and tracking was set up so every call, form, and click could be attributed from day one.
Google Search campaigns and Local Service Ads went live for custom home builds, remodels, and additions across Bluffton, Beaufort, and Hilton Head Island. Tightly themed ad groups, high-intent keywords, and negative keyword lists keep spend efficient and leads qualified.
Results
A new home for the Peak 6 Builders brand, and the system behind it.
Tell us where you're at. We'll reply within 2 business days with next steps.
