Circle of Fifths blends cocktails, music, and story. We helped them define their voice and build a repeatable design system — rooted in seasonality but consistent in tone and craft.
Each new menu felt disconnected. The brand’s creative energy wasn’t translating into a cohesive identity or rhythm.
Messaging framework, visual tone, and print systems for menus and campaigns.
A brand identity that evolves without losing consistency. Stronger recognition, easier updates, and a design rhythm that feels alive.
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